Copy on individual Work Groups for Kantara website
Good morning/afternoon all As you may know, we are investing in a new website for Kantara which will hopefully be much simpler for visitors to navigate and find what they are looking for. As part of this project, I am refreshing all the copy on the site and I would like to ask for your help in reviewing the current descriptors of your Work Groups. Ideally we need between 50-75 words as an "elevator pitch" that can sit on the intro page that will be given to each Work Group. There is a great deal of variation in length and tone on the current website. I believe we can make much bolder value statements - focussing less on what you "do" and the outputs of your Group and more about "why" this is valuable to participants. I'm happy to help craft and edit as needed but I would really appreciate your help! You can link to each WG overview page at https://kantarainitiative.org/workgroups/ Please send through any amends or additions you would like us to use by Wednesday 28 February Thanking you in advance! Karyn Bright | Communications Mobile: +44 (0)7931 336458 Twitter: @KantaraNews LinkedIn: @KantaraInitiative
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karyn@kantarainitiative.org